Tomorrow is Speed’s inaugural – and potentially final – Bring Your Kids to Work Day.

It was an idea born of a comment that those colleagues with children have a wholly different life outside the office, one which those without kids rarely appreciate. Equally, most of the kids have no idea what really goes on in the workplace. A heady morning of photocopying is unlikely to linger long in their memories though, so we’ve tried to set up some more suitable and creative exercises for them, at not inconsiderable risk to the paintwork of the place and the sanity of colleagues.

I’ll carry some details of how the brave experiment goes here tomorrow, but the main feed will be on this tatty old blog that you can also find on our web site.

This attempt to introduce youngsters to the world of work by giving them a quick taste of PR has again drawn my attention to how tough it is for (older) young people to find jobs at the moment. Couple that with the way in which PR is both changing rapidly because of diversifying media and it’s easy to see why in the future agency jobs may become pretty unattractive for people starting their careers. Not only are the jobs scarce, but once you are in the door the skills you’ll need to learn quickly will be bewildering, and worst of all few agencies have a sufficiently structured approach to learning to help them

Which feels like a good topic for a blog post or two in the coming weeks.