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April 30th, 2010 by mital joshi goel

PRmoment.com: how old is too old in PR?

PRmoment.com asks why there aren’t any 40-something account handlers in PR. The resulting article found that people of this age bracket are a rare commodity on the front line. Chartered psychologist, Denise Taylor, said the best move for a PR 40 year old is to another industry because it’s an industry of young folk.

Nonsense. My view, quoted in the article, is this: there is no sell by date in PR. If you’re happy in your role and working for the agency or organisation which fits in with your long-term career goals you will do well and progress. What keeps me motivated is knowing that I am working for an agency that is growing quickly and invests in its staff.

I’m 25-years old.

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November 10th, 2009 by Gerry Grewal

A tough time for graduates

The Sunday Times is running a series charting the trials and tribulations of a group of graduates looking for jobs in the current job market. One poor young man was forced to belt out Wonderwall in a first round interview with a telecoms company. Another walked up and down Fleet Street, London, for five days wearing a sandwich board advertising his eagerness to work. More worrying still, some 300,000 new graduates entered the market this summer and thousands of them are still jobless.

It’s a tough time for graduates, or indeed any young person looking for a new job. A degree is just one of the tools that helps in getting into your dream career, but it doesn’t guarantee you a job or success. Hard work, proactivity, persistence and a willingness to go above and beyond the call of duty can get you much further. For example, I started out as a receptionist in a PR agency upon leaving University – a job I did for well over a year. Nine years later I was appointed joint head of the technology practice at Speed. There are many different ways into the career of your choice. Graduate schemes needn’t be the end all and be all.