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May 20th, 2010 by Dan Howe

Technology and the writing process

A couple weeks back I went to see journalist, blogger and sci-fi author Cory Doctorow give a talk on how he uses technology to write and publish, as part of the Readers and Writers Festival. Cory makes the most of technology in his writing process, and has some really cool programs.

(In Boing Boing style) Cory sez,
Word, Google Office and OpenOffice all come with a bewildering array of typesetting and automation settings that you can play with forever. Forget it. All that stuff is distraction, and the last thing you want is your tool second-guessing you, “correcting” your spelling, criticizing your sentence structure, and so on.

What he uses is .txt files, which have minimal distractions and are easy to read, use and share. But minimal distractions doesn’t necessarily mean minimal tech. When it comes to research, he tags each note in the .txt file, Twitter-style. He then uses a Perl script to identify those tags, put his notes into a database and create a tag-cloud, which he can then use to find the notes efficiently.

Cory also asked a programmer friend create a program that automatically saves his drafts every 15-miniutes, and inserts a note with the time-zone he’s in, the current weather as reported by Google and the headlines from his last few blog posts. With this data he can see where he is, what’s it like outside and what he was thinking about, and hopes to eventually use the data to find out when his optimal time to sit down and write is.

When it comes to research for a story or an article Cory said he relies heavily on his blog. By blogging about an idea, not only is it recorded, it comes complete with comments from his readers on the subject.

Of all the things Cory talked about, he had two little writing tips which I have been trying out to great success. The first is stopping on a downward slope. When you finish writing for the day, end in the middle of a sentence that you know how you want to finish. The next day you can get a rolling start by finishing that sentence without struggling to remember where you were going and then continue on with your work easily.

The other is the use of tk. Tk stands for to come, and is an old journalist trick. Instead of interrupting your writing to insert a fact or find a particular stat, don’t interrupt the flow, just insert tk and come back to it later. Thanks to the infrequency of the letters t and k besides each other in the English language, a quick ctrl-f can find all the tks you need to replace.

Photo by Flickr user gruntzooki, licensed under CC BY 2.0.

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March 1st, 2010 by Marie Efthymiou

Love it, hate it . . .

I’m a loud and proud Marmite lover – there’s no better snack than a wedge of cheddar dipped into a jar of luxuriously silky dark Marmite, so you can imagine my glee when I read in today’s Metro that Unilever has produced a Marmite Extra Old, also known as XO. Due to hit the supermarket shelves a week today (March 8), XO is a result of a secret blend maturing for 28 days – four times longer than the original product.

The new recipe has been developed with the help of the Mamarati – a secret group of 40 hardcore fans that have expressed their love for all things Marmite flavoured across a variety of different social media networks.

Other fans of the savoury spread can join the new social media group at www.marmarati.org – a website dedicated to Marmite’s loyal fans. Here you can engage in conversation with fellow Marmite lovers and upload videos, poems and photographs of how best to enjoy the strong tasting spread – the most creative posts win one of 200 commemorative jars.

Marmite is the latest in a long line of brands that are using social media to interact directly with their consumers and they’re doing it well.

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