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May 27th, 2010 by Katie Swan

Day 2 of the #Open Mobile Summit

Day two of the #Open Mobile Summit and whilst we’ve seen a slight drop in the use of the #Open Mobile hashtag, there is still a raft of content being shared online. The bulk of the content isn’t focused on new product launches, but issues based comment. Ranging from Mobile internet being touted as the future for telcos seen in V3 and why Operators must be context aware in Mobile Europe.

In terms of brand attention, it is Nokia that is grabbing most of the interest. Despite talk at the Open Mobile Summit around Nokia’s uphill battle to halt a decline in its market share, it has also courted attention around its Ovi maps navigation system by offering free cab rides and that of its N8 Smartphone.

However, Nokia and Google didn’t grab all the headlines, it was the National Literacy Trust’s survey on Kids More Likely to Own a Cellphone Than a Book that ranked as the most popular news story on Twitter.

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May 26th, 2010 by Ruth Jones

Taking a peak at the #Open Mobile Summit

The #Open Mobile Summit 2010 in London opened today, as more than 250 influncers from the mobile, media and internet industries made their way through the doors of the sought after event. Whilst the media, GoMo News and V3 focused their attention on Andrew Gilbert’s keynote on ‘connected things’, we took a look at which speakers were causing a stir in the online communities.

While Nokia and Qualcomm were generating a good buzz in the online communities, it was Peggy Anne Salz’s blog post that attracted the most attention. Providing a sneak preview of the key points of Alisa Bowen’s speech, no doubt the community outside of the #Open Mobile Summit were attracted to the insight.

With use of the open mobile summit hashtag peaking at 9am, we followed the conversations of more than 200 influncers from mobile operators, app developers, vendors, journalists to bloggers.

There was certainly no shortage of online discussions about next week’s arrival of the iPad. From digital design agency Fjord discussing the iPad’s target market…

chetansharma: RT @peggyanne: RT @DanWinterbottom: Fjord: Expect two spikes of adoption for iPad; 15 year olds and 45 year olds

…..to a Nokia blogger posing questions about its revolutionary position….

JayMontano#openmobile ipad – game changer or niche thing?

However, despite the chatter around the #Open Mobile Summit, it was the Meffys’ finalist list that took the top slot for online conversation.

Thanks to TweetMeme, The Twitter Tim.es and Trendistic for the extra data.

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