More Twitter, I’m afraid, and this story’s a bit too old to be a trend, but it’s still too delicious not to comment on. Late on Friday afternoon last week, Vodafone_UK’s account caused an online storm of outrage after tweeting: -

“VodafoneUK is fed up of dirty homo’s and is going after beaver.”

I’ll leave the homilies about how dangerous it is to leave managing massively important customer communication channels in the hands of interns or ingrates to other bloggers. But I will ask you one question.

Is it right that, as a gay man, I’m more offended by the misplaced apostrophe than the homophobia?