February 16th, 2010 by Matthew Watson

Speed Quiz: @sarahp1986 wins a bouquet

Sarah Porter (@sarahp1986) has won Speed’s weekly quiz. She correctly identified that ntl:Telewest Business relaunched as Virgin Media Busienss last week. Sarah wins a floral bouquet.

Follow @speedcomms and every Friday at midday we’ll tweet a question. To take part simply send an @ reply with your answer. The winner will be randomly chosen at the end of the day and will be announced on the Speed Blogs and on Twitter on the following Monday morning.

Click here to find out a bit more about our weekly competition.

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February 8th, 2010 by Chris McCrudden

Trending Today – Superbowl 2010

Ever since Ridley Scott ripped off 1984 and launched the cult of Apple, the Superbowl has been all about the adverts. And at $3 million for a thirty second spot, it’s the kind of real estate Donald Trump would trade his weave in for.

This year’s crop of Superbowl advertisers, however, are also maxing out their use of social media, trending hard on Twitter while sitting at the top of YouTube’s ‘Most Watched’ charts. But is there anything ‘super’ about the Superbowl ads themselves? Let’s have a quick browse…

Doritos

Doritos have clocked up more than half a million online views for this suite of four ads. All deploy the familiar trick of making snack food acceptable by suggesting that the heterosexual males who consume it are less intelligent than small children, dogs and psychopaths wearing samurai outfits made of corn chips. Hmmm.

Kia


“I may be a post-ironic cartoon mascot created to make a car manufacturer look cuddly and increase traction on social media, but I still like bowling. This makes me a regular guy.”

Prince Of Persia

Jake Gyllenhall’s first popcorn-movie starring role. Not that you can hear him for the explosions and ominous drumming. I’m not entirely sure this is a comment on the film itself, or the quality of his ‘English’ accent.

What have we learned?

They mightn’t be an inspiring bunch, but are the low production values of Superbowl 2010 ads a sign of shrinking budgets or changing channels?

Were the Doritos ads, for example, a TV campaign or an attempt to kickstart the viral sharing of ‘LOL! The kid hit him!’ moments on social networks? Given how hard they’re trending at the moment, it’s easy to see how effective social media can be at wringing extra value from your ad spend.

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February 8th, 2010 by Matthew Watson

Speed Quiz: @markhillary wins a meal for two

Mark Hillary (@markmillary) has won Speed’s weekly quiz. He correctly identified that a sausage roll is attempting to gain more Facebook fans than Cheryl Cole. Mark wins a three-course meal for two at a Marriott Hotel of his choice.

Follow @speedcomms and every Friday at midday we’ll tweet a question. To take part simply send an @ reply with your answer. The winner will be randomly chosen at the end of the day and will be announced on the Speed Blogs and on Twitter on the following Monday morning.

Click here to find out a bit more about our weekly competition.

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February 1st, 2010 by Susannah Wyeth

My wings are a shield of steel…

You can only imagine my horror when my talk of Batfink in a brainstorm this morning was met by blank faces from the younger Speedsters.

However, after some careful research I have now educated the team and am pleased to announce that due to a revival on CBBC this need not be a problem in the future. PHEW

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February 1st, 2010 by Matthew Watson

Speed Quiz: And the winner is.. @crossy

Matthew Cross (@crossy) has won Speed’s weekly quiz. He correctly identified that Social Media Week kicks off today with events taking place around the world. Matthew wins a box of delicious mini cupcakes!

Follow @speedcomms and every Friday at midday we’ll tweet a question. To take part simply send an @ reply with your answer. The winner will be randomly chosen at the end of the day and will be announced on the Speed Blogs and on Twitter on the following Monday morning.

Click here to find out a bit more about our weekly competition.

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August 18th, 2009 by Matthew Watson

Hot off the press 18/8

Total Telecom – BSkyB tells BBC of concerns over Project Canvas consultation
Satellite broadcaster concerned about timeframe, lack of regulator for on-demand content service. British Sky Broadcasting PLC has written to the British Broadcasting Corp. expressing concern over a consultation process for a proposed new online on-demand service, the BBC reports on its Web site Monday.

ITVT – BBC Unveils its Red-Button Interactive TV Schedule for the Coming Weeks
The BBC announced Friday the line-up of content that will be available through its red-button interactive TV service for the next two weeks (and beyond).

IT PRO -Brits are a nation of mobile addicts
Three-quarters of British people have addictive tendencies when it comes to technology, putting gadgets and gizmos ahead of many other things in their lives.

FT.com – IT outsourcers face cloud computing challenge
Cloud computing is threatening the business model of the Indian IT outsourcing industry as the global recession pushes business to cut costs, according to the chief executive of Infosys. But Kris Gopalakrishnan, one of the leading figures in the Indian IT industry, also said he saw opportunities to expand Infosys’s customer base as cloud computing would allow it to tap into mid-sized companies.

Computing – Tesco global IT services arm overhauls security
Tesco’s Bangalore-based Hindustan Service Centre (HSC), which hosts and protects much of the retailer’s corporate data, is implementing a managed security solution from Fortinet. Tesco HSC provides offshore IT services for the firm’s worldwide operations and provides business information services to more than 3,200 Tesco stores in 12 countries. “The complexity of managing these multiple point products created a strain on IT resources and a risk to the security of our worldwide corporate data

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August 17th, 2009 by Matthew Watson

Hot off the press 17/8

IT PRO – Google users more loyal with search
http://www.itpro.co.uk/613999/google-users-more-loyal-with-search
Google draws greater loyalty from its users, who conduct more searches a month than those on Yahoo and Microsoft, new data has shown, posing a challenge for the new team of rivals to Google.

Silicon.com – Twitter: Four per cent ‘news’, 40 per cent ‘pointless babble’
http://networks.silicon.com/webwatch/0,39024667,39489509,00.htm
Just over 40 per cent of posts on Twitter – or tweets – can be classified as “pointless babble”, according to a new study from Pear Analytics. Coming in second was “conversational”, which the company says makes up 37.55 of all tweets.

The Guardian – Microsoft’s Ashley Highfield: ‘We must face piracy head on’
http://www.guardian.co.uk/media/2009/aug/17/microsoft-ashley-highfield-interview
The BBC’s former digital chief is now driving Microsoft’s online operations in the UK. Mark Sweney discovers his prescription for what’s ailing the television industry

FT.com – IBM heralds DNA chip breakthrough
http://www.ft.com/cms/s/0/2056a292-8ac1-11de-ad08-00144feabdc0.html?nclick_check=1
Scientists working for IBM may have found a way to use DNA – the basic building block of life – to help construct the next generation of semiconductor chips in a breakthrough that would replace the hugely expensive and complex machinery currently used.

IT PRO – Teens staring at screens for 10 hours a day
http://www.itpro.co.uk/614005/teens-staring-at-screens-for-10-hours-a-day
Teenagers spend 10 hours a day staring at a screen of some sort, according to a new survey. Despite the proliferation of shiny new digital toys like mobile phones and handheld gaming consoles, teenagers are still most likely to be found parked in front of the TV. They spend an average of 19 hours a week there, according to the survey of 3,000 teens by npower.

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July 16th, 2009 by Matthew Watson

Bamboozle – taken from us too soon

Bamboozle!!!You can imagine the absolute horror at Speed Towers when we learned that Teletext is to close in January. Yes, it’s the news that we’ve all been dreading; Bamboozle may soon be no more.

The Teletext service, which was originally launched by ITV in 1974 under the name Oracle, was due to be switched off in 2012, but due to a severe drop in revenue Teletext will now be retired two years earlier. In 1993 Oracle became Teletext, and Bamboozle was born.

For those of you that have never had the joy of playing Bamboozle, it is a quiz game on page 390 on teletext or page 840 on digital teletext, presented by Bamber Boozle and several of his relatives. The game features 12 questions with multiple choice answers, which become progressively more bamboozling as the games goes on. Get an answer wrong and you will be forced to start again from the very first question, which for many bamboozle fans is a fate worse than death.

What will become of Bamboozle is not certain. Perhaps an online or iPhone-based version is in the works? We can only hope that this is true, but in the time being our thoughts and prayers are with the friends and family of Bamber, Bambette, Buster and Bonnie Boozler.

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