The London Bloggers meetup (#lbm) tonight organised by Andrew Bargery heard from Helen Aspell (@hel_razor) at the Equality and Human Rights Commission.

Almost three months into her new role Helen is charged with extending the reach of the commission into the social media sphere via channels such as Bebo, Facebook, Twitter (@ehrc) and YouTube. A new web site is also in the works.

The Commission is keen to start a dialogue with bloggers and Helen invited the audience to tell her how the Commission should best engage with bloggers in order to help develop profile and drive policy.

Helen introduced herself as a geek. I think she does herself a disservice. She’s a trailblazer opening up a public sector organisation to new channels and greater scrutiny and for that she should be applauded.

The meetup also heard from Robin Grant, MD of We Are Social promoting WWF’s Earth Hour. The initiative aims to motivate a billion people worldwide to turn off their lights for an hour in a bid to send a dramatic message to world leaders. Sign up now. I have.

The event took place at the Doggetts Coat & Badge at the south end of Blackfriars Bridge. The pub fronts onto the Thames and has one of the best panoramic views of the river in London. It’s well worth a visit.