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Here’s Rory Cellan-Jones defending the role of social media in the UK general election campaign.

“But the internet, from social media to Google to good old-fashioned news websites, did play a significant part in the way many people experienced this election – and that was very different from what happened in 2005.”

“The web was successful in getting more people to engage with the campaign, it played a role in the way parties sought to persuade voters into their camp and to organise that process. It was also a source of news – although this was one area where its effect was smaller than expected.”