If you’re working in PR and social media you might be interested in helping out two post graduate students that are working on research projects.
Laurence Baken (@PR_Social_Media) at Sheffield Hallam is taking a look at the importance of social media in the PR industry.
“I aim to find out how well PR practitioners are familiar and up-to-date with social media tools and how it enhances the PR practitioners’ power within their organizations in terms of decision-making power,” he says.
Weijia Qiu (@weijiaqui) at Newcastle University is exploring whether social media is a more cost effective channel to communicate with an audience in a downturn and whether its growth can be attributed to the recent downturn.
[...] This post was mentioned on Twitter by Stephen Waddington and Ben Hooper, Speed Communications. Speed Communications said: Help PR post grads explore the role of social media in the PR industry http://goo.gl/fb/IkFWP (@wadds) #pr [...]
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