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October 27th, 2010 by Wadds

Media and PR links: Crisis communications platform, book review, and more…

Creating an emergency notification system in 15 hours
Paul Bradshaw describes how attendees at a recent hackathon created a communication platform that has numerous applications in crisis communications

Book review: The Win Without Pitching Manifesto
A review of Blair Enns’ book Win Without Pitching. Its on my reading list

How Twitter saved my sanity
For now Twitter is a great channel customer service as James Cherkoff relays in tale about his attempts to engage with Thames Water

Publishing possibilities now and beyond: Cuts this deep require model change – and a platform approach
David Cushman on the networked organisation as a model for change and genesis of Big Society

October 8th, 2010 by Wadds

PR and media links: #tweetbike update, Twitter brandjack, and more

#tweetbike: my part in a social experiment
Simon Collister with an update on Paul Clarke’s #Tweetbike social experiment

Five Foursquare tips for business
A primer from Andrew Grill on how businesses should be claiming their location on FourSquare

Twitter brandjack
Headstream’s Kelly Moor discusses the lessons to be learnt from the National Express West Midlands Twitter brandjack

How to manage your online reputation
Me and My Web Shadow author Antony Mayfield in conversation with Site Visibility’s Kevin Newman on monitoring and building your personal reputation online

October 1st, 2010 by Wadds

Media and PR links: sketching as a comms tool, @prgeek’s 1998 project, and more

Showing sketches to clients
David Airey on the power of sketching out ideas to a client on paper

@prgeek’s 1988 project
Jon Silk’s 1998 project recalls a time when tech was much simpler. Its a fantastic series of blog posts that is recommended reading

Why TechCrunch sold to AOL
Analysis from Broadstuff on Techcruch exit to AOL

PR: moves to modernise
Here’s an article that I wrote for Reputation Online on the challenges facing the PR industry as it modernises

September 28th, 2010 by Wadds

Media and PR links: Buy-a-blog, professional institutes and a Twitter twoppelganger

Forbes’ new advertising pitch: wanna buy a blog?
Forbes is selling advertisers blogs that operate alongside other Forbes blogs, according to AdAge. It another attempt by a publisher to develop a profitably revenue stream

Announcing the Reputation Online Effectiveness Award winners
Congratulations to all the winners at the Reputation Online awards last week. Here’s the full line-up

Professional institutes, PR and marketing
Simon Wakeman debates the importance of professional institutes at a time of dramatic change in the marketing and PR industries and makes a personal commitment. Follow the comments for an interesting debate

Me and my twoppelganger
Steve Earl’s Twitter followers are confused as he’s brandjacked by the TV show that shares his Twitter moniker

September 19th, 2010 by Wadds

Media and PR links: Are you an Influence Professional? And other links

Contribute to the Influence Professional book
Philip Sheldrake is writing a book on the emerging role of what he’s calling the Influence Professional. That almost certainly includes you. Help him out and make a bid to be quoted by competing this questionnaire

Wear the right hat for brand advocacy
David Cushman in Marketing Week on the importance of transparently in social marketing

Northumbria police online meetings
Police in the North-East as using the Twitter ID @NorthumbriaPol to promote online meet-a-cop meetings

Hack the London Underground, walking map for tube stations
Twitchhiker checks out Rod McLaren’s map of the London Underground – he’s added walking lines between Tube stations where journeys can be completed in a shorter time than riding the tube

September 14th, 2010 by Wadds

PR and media links: bus slogan generator, police vs media and a CIPR TV review

Ged likes: bus slogan generator
A bus slogan generator from Sense about Science (via Ged Carroll) aping recent bus advert campaigns by atheists and christian groups

Police and journalists: thick as thieves?
In the light of the recent News of the World voicemail hack stories Steve Earl scrutinises the relationship between the media and the police

A promising start for CIPR TV
Thanks for Neville Hobson for this review of the first CIPR TV show

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September 11th, 2010 by Wadds

PR and media links: new media models, bloggers vs PR and Google Instant

Transforming old media
Nicky Savage describes how our client Made by Many has transformed the fashion section of The Telegraph web site. It includes a function that allows you to click through and instantly buy the things they review

More murders and bikinis please
Nick Bishop uncovers success in the media industry in online and print publications that are giving “readers what they want to read rather than what editors think they ought to read.” The Daily Mail has cracked this formula

Blogger and PR relations – no change
Excellent analysis from the London Bloggers meetup on Wednesday by blogger Gary Andrews

Google Instant: the search experts’ view
Search experts respond to the launch of Google Instant. “SEO becomes even more important, as suggested searches push down paid and natural results,” says SiteVisibility’s Kelvin Newman

September 8th, 2010 by Wadds

PR and media links: contents farms, information obesity and content farms

The problem of information obesity
Escherman’s Andrew Smith borrows an analogy from Tim Ferris and says that we are all consuming too many information calories. He predicts that trusted people, media and brands will become our information nutrition filters – sounds like paper.li to me

The rise of the content farms
Peter Kirwan writing in Press Gazette takes a look at the rise of content farms and concludes that while they make sense for publishers seeking to generate revenue online, they don’t provides a means for journalists to generate a living

London bloggers meetup – the PR edition
I look forward to seeing you if you’re coming along to the London Bloggers meetup tonight for the discussion on how bloggers and PRs should be working

September 7th, 2010 by Wadds

PR and media links: Policing and 24-hour news, automated curation, economics of paywalls…and more

The impact of 24-hour news on policing
Greater Manchester Police Chief Constable Peter Fahy said that 24 hours news had significant implications for policing, citing the recent hunt for Raoul Moat in my backyard in Northumberland. “Well over 50 per cent of the time of the officer commanding the incident will probably be spent handling the media,” he said

Why paper.li and automated curation are doomed to fail
Danny Whatmough takes issue with paper.li’s auto-tweets. Elegant product, bloody annoying feature

Twitter is no way to manage a smelly mess
Citing the attention that Armando Iannucci generated with his visit to a stinky Starbucks loo at Warwick Services, the FT’s Lucy Kellaway says that social media is leading execs to focus on external issues, to the detriment of their core business

Pay walls and newspaper economics
Analysis from Enders finds that a “newspaper pay wall subscriber is worth only a quarter to a third of a print buyer” and that brutal changes are coming in newspapers. Publishers may need to consider producing a newspaper with just 200 rather than 500 journalists, it says

What big brands are spending on Google
An internal Google document reported by AdAge shows that BP spent $3.6 million on Google ads in June to help communicate its efforts to stem the oil leak in the Gulf of Mexico. According to AdAge “it had never spent much before”

September 6th, 2010 by Wadds

PR and media links: iPlayer goes social, Hague response, PR job hunting…and more

BBC iPlayer gets even better
Personalisation features, integration into social networks, and a new design are all coming to BBC iPlayer next week according to James Hewines, Head of BBC iPlayer

Six steps to social media crisis recovery
Listen, be open, take action, reach out, be consistent and be prepared are the six stages of response to a social media crisis according to We Are Social’s Nathan McDonald

William Hague: Myred in rumour
Mark Borkowski reckons that Hague’s PR press and media team have gone over the top in responding to internet rumours about his sexuality

Social media in a corporate context
I’m chairing the crisis communications panel at Communicate magazine’s conference in Manchester on 19 October

How to land you first PR job
If you’re a recent graduate looking for a job in PR look-up Steve Earl’s series on how to land a job in PR