August 10th, 2010 by Wadds

Ellie and Freya on agency life, PR and their influences

Do you remember your very first time in an office? The realisation that you wouldn’t get another six-week summer holiday for 40-odd years. I digress.

For ten youngsters aged from one-to-13 years, today has been their first taste of what working in an office is like. Here are the views of my daughters of what the Speed workplace is like, and what sort of thing I actually do all day, in their own words.

Freya (age 10)
The thing that surprised me about this office is that it’s not like lots of other offices. This office is bright and cheery I love the office board – it has lots of pictures and cool stuff on it. What didn’t surprise me was that all the people in the office are usually at computers or on phones, but I still love this office.

What I think PR companies do is get journalists to write about them to make them more popular. The PR company can do this by computer, telly and lots more.

I think the thing that makes me buy things is mostly my friends, they buy it then tell me about things, so I want to go and buy them.

Ellie (age 11)
The thing that surprised me the most about the office was that the office wasn’t just rows of computers. The office has a reception, meeting room, kitchen and then came the rows of computers.

Speed helps lots of different companies get publicity. The people also help companies get more customers.

The office is in some ways very different from a school and in others not so different. The office is quieter then a school and more intense. It is like a school because everybody knows what there doing and you have to be in by 9am.

What influences me the most on what to buy are usually my friends. My friends recommend things to me but I also look at what they’re wearing and what they talk about.

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August 6th, 2010 by Wadds

Speed’s big bring-your-kids-to-work-day experiment

The nervousness in the air at Speed is palpable. Tuesday next week is bring-your-kids-to-work-day.

Those with children are worried about how they’ll behave and those that don’t are concerned about the impact that ten new faces between 1- and 13-years old around the office will have on their working day.

I will almost certainly be the first person to have a tantrum.

It seemed like such a great idea when it was originally planned. Having just sat on a call to run through what we’re going to be doing during the day I’m not so sure.

But that’s the point. It’s an experiment. It’ll be an opportunity for us all to see a difference side of each other, whether child, parent or colleague.

We’ve media workshops planned, mood boards to create, social games to test and the launch of a new game to plan.

I am sure that it’ll be great. My daughters will be joined by some of the other Speed offspring to blog about their experience here.

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August 5th, 2010 by Wadds

Mucking about on the river

The Speed crew escaped London to spend a day on the river in Cambridge yesterday during which:

  • one of our number took the nautical fancy dress theme a little too far
  • we sneaked into a item that a BBC crew were filming for BBC Breakfast
  • we narrowly avoided a five-punt pile up as we navigated the Fen Causeway
  • but eventually, with the addition of paddles, we all got to grips with controlling a punt and managed to line up our flotilla of six punts under the bridge behind King’s College
  • spent a glorious afternoon enjoying the hospitality of the Granta, a very splendid river side pub

Company away days are variously billed as team building exercises or bonding sessions. But for us it was simply an opportunity to spend time together and kickback after working bloody hard during the first half of the year.

Thanks to Abbie and Sonia for first class organisation.

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May 26th, 2010 by Wadds

Loewy welcomes Will Whitehorn as chairman

We’re pleased to announce that Speed’s parent company Loewy, has appointed Will Whitehorn as its new non-executive chairman.

Whitehorn is known primarily for his role as president of Richard Branson’s Virgin Galactic and his 20-plus years working within the Virgin empire, mainly in a PR and corporate affairs capacity.

Kate Magee has the story here for PR Week.

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April 8th, 2010 by Wadds

Speed joins the PRCA

Steve and I fell out with the PRCA in 2000, when 18-months into starting our own firm we went knocking on its door seeking help. At the time PR firms that were less than three-years old weren’t allowed in. It was seemingly bonkers when as a start-up we needed to make as many friends as we could.

But all that has changed under the management of Director General Francis Ingham who I’ve got to know through his campaigning work opposing the NLA’s web licensing scheme. His proactive campaigning efforts are impressive.

The PRCA is truly modernising and is moving faster than the industry that it represents. The decision to broaden the membership to include client organisations makes sense and the Association is wholeheartedly embracing digital communications.

We’re delighted to sign-up as a member and be welcomed so enthusiastically by Ingham and his team.

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April 6th, 2010 by Wadds

Speed Easter treasure hunt takes inspiration from the Apprentice

Thursday afternoon saw the Speed crew spread head to the corners of Covent Garden tasked with a series of challenges that would have made Sir Alan Sugar proud. Thanks to Sophie and her team for organising the tasks and taking charge in the boardroom. Here are the highlights.

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March 24th, 2010 by Wadds

After the party was over

Thanks to everyone that attended the Speed ‘school reunion’ party last night. We invited everyone that has ever been involved in any of the companies that were merged to form Speed to join us to celebrate our first anniversary last night.

It was fantastic to see so many old friends. Talk of current adventures and projects, reminiscences of time past and the search for @sean376 (did he make an appearance or not?) occupied discussions during the evening.

And finally, a very special thanks to Sonia and Clare for pulling off such as great party.

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March 17th, 2010 by Wadds

Party planning – the Speed ’school reunion’

As we continue to debate the appropriate ratio of bottles of beer and wine to party attendees here’s a quick reminder of the Speed ‘school reunion’ party to celebrate Speed’s first anniversary next Tuesday, 23 March.

We’re delighted to welcome back the BMA, Custard, Lighthouse, Mantra, Rainier PR alumni to join us after work from 6.30pm at the office in Leicester Square.

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March 12th, 2010 by Wadds

Upcoming Speed speaking gigs

Steve and myself are out and about speaking at the following events in the next month or so:

14 April – Social media and the media
Strategic Social Media London, Westminster

21 May – Anti-social media
Social Media in Business, Richmond/London

20 and 24 May – The great print debates
PIRA, Birmingham

Do give us a shout if you’re attending any of these events. It would be great to catch-up for a coffee or a beer.

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March 12th, 2010 by Wadds

Speed blogs: creative manifesto, kissing clients, Gen Y and TEDxWarwick

Here’s a quick review of some of the content from across the Speed blog network this week.

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February 26th, 2010 by Wadds

Welcoming @danhowe

I am delighted to welcome Canadian Dan Howe (@danhowe) to the Speed crew. He joined the tech team this week to bring his digital comms prowess to bear for Symantec and Virgin Media Business, among others.

Here’s a Q&A and dodgy snap that has just done the rounds of our internal newsletter. I thought it worthy of a wider audience.

Welcome Dan. Its really great to have you on board.

Q. Why isn’t Canada part of America, wouldn’t that be simpler?

A. It couldn’t happen. There are too many distinct cultural differences like poutine, beaver tail, touques and the metric system. Besides, Canada plays an important role as America’s hat.

Q. Who has most caught your eye at Speed so far?

A. John Brown (@brownbare) and his warm, welcoming smile.

Q. If you bumped into Ashley Cole in a pub tonight, what would you say to him?

A. I’m a bit ignorant when it comes to British celebs, I had to Google him. Perhaps I could ask for some mobile phone photography tips.

Q. What has been your biggest career embarrassment to date?

A. A dodgy webmail error caused journalists and bloggers to receive the same press release numerous times. It resulted in a lot of funny email exchanges and a #danhowe tag in my name, but I managed to turn it around and even secure a few briefings. The client thought the whole event was hilarious. No really.

Q. What, in your humble opinion, is the weirdest thing about British people?

A. Umbrellas and wellies when it snows. Do you know how silly you look?

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February 24th, 2010 by Wadds

The Speed school reunion

Speed celebrates its first anniversary in March.

We’re organising a reunion party on Tuesday 23 March – think of it as a school reunion for the BMA, Custard, Lighthouse, Mantra, Rainier PR alumni. A chance for you to laugh at how old everyone looks now.

The format will be after work at the office in Leicester Square from 6.30pm. We’ll fix-up drink, food and music. We’d love you to come – please drop me an email or leave a comment if you can make it – and pass this on to those to any of the old gang.

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February 24th, 2010 by Wadds

Speed launches fast growth technology team led by Ruth Jones

Please shout, clap and cheer as we announce that Speed’s Ruth Jones has taken up a new role leading a team focused on Fast Growth Technology markets. We’re also delighted to make room at the boardroom table for her straight talking brand of Yorkshire comment.

Ruth’s five-person team will be focused on developing communication strategies for companies moving into the next hot technology cycle, including areas such as virtualisation, cloud computing and unified communications.

Congratulations Ruth. Bring it on.

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February 16th, 2010 by Wadds

Earl on Trolley Dolly duty as Speed named Best UK Consultancy to Work For

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February 16th, 2010 by Wadds

Speed Named Best U.K. Consultancy to Work For

The Holmes Report has named Speed the Best U.K. Consultancy to Work For. Here’s what the Holmes Report has to say.

One of Speed’s predecessor firms, Rainier PR, won our Best U.K. Consultancy to Work For Award in 2005 and 2006 and managing directors Stephen Waddington and Steve Earl have clearly brought their magic touch to Speed, which beat out more than 40 firms to be named number one in the U.K. this year.

The firm’s pursuit of workplace excellence begins with its recruitment process, which makes use of a mixture of digital (Twitter, LinkedIn and the blogosphere) and traditional recruitment methods to find people who fit the culture. The firm offers a structured mentoring programme, with all new employees paired with a company director, and a training programme that draws on the broad expertise of parent company Loewy Group, with the company CEO providing personal one-on-one coaching as well as larger group training on anything from review processes to line management. Employees also enjoy a high degree of autonomy when it comes to achieving their client and professional development objectives, and are trusted to do so whether working at home or in the office. The firm is open about all management and financial decisions, and conducts a bi-annual staff Satisfaction Survey to solicit feedback, sharing findings with employees.

“Since re-launching as Speed in March, we have come such as long way and achieved so much, without any of the negative issues that I imagine might face merging companies,” says one respondents. Others share that enthusiasm: “Speed has launched with a passion and it is a strong and growing agency. It has developed a good work ethic and has a genuinely good set of employees who bring a range of skills to the workplace.” The bottom line: “I feel we have a real identity, common objectives and a hard working but relaxed environment in which to work to achieve our goals.”

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