Cracking presentation here by Stephen Davies whose crisply presented Slideshare decks are always a must read.
CIPR Corporate Reputation blogging workshop
Here’s my presentation from the CIPR Reputation Management conference which took place at the Bridgewater Hall in Manchester today.
I led a workshop on corporate blogging that examined why blogging was broken amongst UK corporate organisations, looked at examples of good corporate UK blogs, examined how to generate authentic content and the process required to kick start a corporate blog.
Many thanks to Ged Carroll, Stephen Davies and Rob Fenwick for their help in putting the session together. And to Speed’s Caroline Allen and Clare English.
Stephen Waddington Corporate Blogging
View more presentations from Stephen Waddington.
Speed backs Inconvenient PR Truth campaign as Realwire reveals 1.7 billion irrelevant press releases sent each year
Speed is backing an industry initiative launched this morning to address the issue of PR spam. It’s the brainchild of Realwire’s CEO Adam Parker.
We’re all aware of the issue; there isn’t anyone in the PR industry that hasn’t been guilty of spamming bloggers or journalists at some point in their career.
Research by Realwire claims that 1.7 billion irrelevant press release emails estimated to be received in total each year by UK and US Journalists alone
Mark Borkowski and Stephen Davies are also onboard from the PR industry alongside media distribution services and journalists. It would be great to see more PR agencies get behind the initiative and sign-up to its Bill of Rights.
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=207287e2-66ef-4ed0-8ff4-1e48f4f32d77)
