Media and PR links: Are you an Influence Professional? And other links

Contribute to the Influence Professional book
Philip Sheldrake is writing a book on the emerging role of what he’s calling the Influence Professional. That almost certainly includes you. Help him out and make a bid to be quoted by competing this questionnaire

Wear the right hat for brand advocacy
David Cushman in Marketing Week on the importance of transparently in social marketing

Northumbria police online meetings
Police in the North-East as using the Twitter ID @NorthumbriaPol to promote online meet-a-cop meetings

Hack the London Underground, walking map for tube stations
Twitchhiker checks out Rod McLaren’s map of the London Underground – he’s added walking lines between Tube stations where journeys can be completed in a shorter time than riding the tube

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