Building corporate profile for a medtech start-up
Innovative medtech company Creavo’s ground-breaking medical device, Corsens®, has the potential to revolutionise emergency department triage of chest pain patients.
Speed was appointed to help raise awareness and drive interest amongst the medical community and medtech investor audience in order to accelerate the device’s route to market.
Following a series of senior investor workshops, Speed developed a multi-channel PR programme to drive a regular flow of news from a market share, investment and growth perspective. Owned, earned and paid channels were utilised to ensure the content reached key stakeholder audiences and a programme of management profiling, awards and thought leadership helped build corporate reputation for Creavo and attract new partners and investors.
This has resulted in multiple in-depth education pieces in medical and technology trade and national media including The Times, The Daily Mail, MediLink UK and Fierce Biotech, a regular thought leadership slot on Huffington Post and the shortlisting of Creavo for the Amazon scale-up awards 2020.